Finance & Accounting Services
Fractional Finance & Accounting Roles
Financial Consulting & Advisory Services
Transformative Leadership – From CPA to Firm Leader By: Lea Rasmussen
Professional development of an organization’s leaders and staff is a key driver in the success of the organization. Lea Rasmussen, who joined Warren Whitney last month, has benefitted from thoughtful professional development. We asked her to share her development path, its impact on her firm and resources that could be particularly helpful to others.
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Things I’ve Learned Along the Way – Lessons from the CFO Seat By: Mike Muldowney
Since recently joining Warren Whitney, I’ve been reflecting on the lessons I’ve learned along the way in my 30 years since college working in various finance capacities. These insights have been gained from my starting point at a large Fortune 500 firm and then honed over the rest of my career. I had the adventure of joining a start-up that grew over 16 years and then ultimately sold the business! And since 2014, I’ve been helping businesses and nonprofit organizations grow and improve as a fractional CFO/Controller and consultant.
Top tips for business leaders to respond to COVID – Best practices to embrace for success
The pandemic has tested all organizations and their ability to adapt to a world of virus risk and social distancing. Adapting the work environment to stay viable has meant embracing remote work, redesigning office space, and virtually connecting. The impact of COVID-19 on employee morale, expenses, and budgets has business leaders reevaluating the contours for our next phase of normalcy.
BIG DATA & SMALL ORGANIZATIONS – Learn to use data as a decision making tool
By: Scott Warren and David Nelms
“Big data” isn’t just for big companies. Many organizations feel they are too small for “big data,” but data size is relevant to the size and complexity of the organization. All organizations have a preponderance of data that can help them make better decisions. Actively and consistently using actual data to inform allows organizations to track results and outcomes of decisions and, ultimately, can point decision-makers in the direction needed to identify problems or opportunities.
What Do Great Leaders Do Next?
Leaders’ successes typically revolve around the ability to develop and implement brilliant visions. They help their staff move forward in their careers; they build their organizations; they make their communities better places. The blur of health and social trauma over the last five months (with no end in sight) gives leaders a very different challenge.
It’s hard to create a brilliant vision with this level of uncertainty; it’s hard to help people advance in their careers when a computer screen is the only connection; it’s hard to find the energy to move forward when the race is a marathon and the footing is muddy.
Most businesses have moved beyond the initial shock of the COVID-19 pandemic and are adjusting to a new reality. Now, organizations need to remain flexible and devise strategies to keep their workforce engaged while planning for uncertainty. With the unpredictable nature of the pandemic, businesses are faced with repetitive attempts at forecasting and budgeting. Projections need to anticipate multiple scenarios to pivot quickly. Another challenge is managing employee burn out, morale, and feelings of being disconnected.
HOW CAN YOUR BUSINESS BENEFIT FROM A FRACTIONAL LEADER?
And steps to find the right firm.
For those not familiar with the concept of fractional leadership, it is an efficient and cost-effective model for businesses to outsource functions when they do not have the expertise in-house or are going through a transition. This form of leadership offers an objective perspective and can guide businesses when faced with challenging decisions. Their role is to become a trusted advisor, lead through change, and offer unbiased advice.
RETURN TO WORK STRATEGIES – How to navigate and protect your business for a smooth transition.
As Virginia starts a phased reopening by easing “stay at home restrictions,” businesses need a well-thought-out transition plan. Your plan should take into consideration not only your employees’ and customers’ health and safety, but also fiscal stability, strategic direction, and technology. This multi-layered plan must address regulations, the environment, and internal communications as well as the emotional well-being of your employees. Flexibility is critical, and your business will need to be positioned to respond to a changing landscape as the situation evolves.
When devising your plan, consider these pieces of advice from our team in the 4 areas we serve our clients.
MANAGING CASH FLOW DURING TIMES OF CRISIS:
Presented by: Jill Swinger & Richard Kannan
Author: Mike Kelly
All businesses, regardless of size and industry, have one thing in common — the need for accurate financial reporting. However, a one-size-fits-all approach to keeping your books will not work. In particular, certain businesses need to be very proficient with Job Cost Accounting as they accumulate costs of materials, labor and overhead. These types of companies include manufacturers as well as real estate and related industries like developers, architects, and contractors.
Phone: 804.282.9566
Email: info@warrenwhitney.com
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Data Directions Inc.